I'm not saying these corporations are evil and you should be up and ready with your pitchforks but it's essential to understand how and why these corporations must be kept in check so that the immense power does not end up biting us back because 'You give them an inch and they'll take a mile'. Your data is an asset, and they already know what value it holds which is why you're seeing some of the richest corporations ever created in the history of mankind, mining and stealing every single bit of your data. It's not hard to see why you would want to protect your data. Facebook called these people 'persuadables', those who are naive or haven't formed their mindset rigidly and can be persuaded to think in a particular way with enough algorithm brainwashing. Numerous research papers have been published over the years that have concluded that the power of suggestion, even through lousy advertising, can be persuasive enough to make you think a certain way. Your data has value, maybe not to you but to those who understand how to manipulate it and when they do manipulate it that's when the reality starts to shift and you end up not controlling even your own thoughts. Your data is important, if you don't respect it, someone else will and we all know how well they do that. Now, I'm not here to give you conspiracy theories about monopolies and oppression and whatnot, instead, I'm going to focus on the objective truth, the facts we have at our hands.ĭata has been deemed as the world's most valuable resource, more valuable than oil by The Economist magazine and most people aren't even aware of how their data is fueling these monopolies and hurting the open nature of the internet.

These mega-corporations control our online existence and as a result, it becomes utterly important to know what power we hold as a consumer. Facebook having a monopoly over the majority of social media traffic taking place on the internet and Google having a monopoly in the search engine and browser space has raised several questions about the openness of the internet. It's 2022 and the internet as a whole is changing faster than ever.

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